WCCA-TV is a community-was independent television station located in Worcester, Massachusetts. The station is owned and operated by the Worcester Community Cable Access (WCCA) and is the only locally-owned, full-power TV station in the city. Its motto is “Where You Belong.”
WCCA-TV is a member of the National Home of Community Media and the National Alliance of Local Media, which is a national association of independently owned and operated community cable stations. Throughout the years, it has been extremely active in the city of Worcester and its surrounding neighborhoods, providing resources to area non-profits and organizations.
The station began broadcasting in 1981 and quickly rose to become the primary source of local news and information for the people of Worcester. WCCA-TV also serves to promote community dialogue and to increase awareness of civic and social issues.
The station broadcasts a variety of programming, including a variety of educational and entertaining shows, as well as public affairs programming produced by local collaborators, who gain valuable experience working in a professional media environment. Some of WCCA-TV’s original programming includes “Time with Toni,” a weekly talk show, and “Think Green,” a show about environmental does and how’s. Other popular programs include “Movie Night” and “WCCA Tonight,” a live nightly news show that is hosted by three award-winning student journalists.
In addition to providing quality original programming, WCCA-TV also offers a wide array of syndicated shows, such as “Seinfeld,” “Friends,” “The Simpsons,” and “The Big Bang Theory.” The station also provides numerous special series such as its “Boston Marathon” series and its “Remembering Six” series, which pays tribute to fallen Worcester police officers. It also broadcasts a variety of college and professional sports events.
WCCA-TV partners with other community-minded organizations to host events throughout the city. It supplies the local cable network with community-produced programming and has been recognized by several different organizations for its commitment to the people of Worcester.
In addition to being on the air, WCCA-TV also uses its website to connect with viewers and provide online resources. Its online offerings include the latest news, weather, and programming schedules, as well as videos and interactive games.
Through its numerous programming and community outreach initiatives, WCCA-TV has become the heart of the Worcester community. It is a source of pride for the city and a source of entertainment and information for its viewers. WCCA-TV is a reflection of the city – its diversity, its culture, and its strong sense of community. It is a place where viewers can go to relax, share, and learn. WCCA-TV is indeed, “where you belong.”